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How to celebrate Bell's Two Hearted Day 2020

Two Hearted Day 2020 is August 15, but we're celebrating all week-long.

This coming Saturday, Aug. 15, marks the official debut of Two Hearted in 1997. With a beer like Two Hearted, one day simply isn’t enough so, we’re celebrating all week-long. 

Here are lots of ways to join in on the celebration!

Bid, win and help support those who need it: We’ve teamed up with the K-Wings to auction off a limited number of special edition Two Hearted jerseys. This is the final week to claim one of these beauties. Go here for more. 

Save, save, save: Our General Store has some great promos all-month long and not just on Two Hearted merchandise. 

  • 10% off all apparel, now through Aug. 16; discount code is ALLTHEAPPAREL
  • 10% off pet items and bandannas, Aug. 17-23; discount code is FORTHEPETS
  • 10% off all homebrew clone kits, Aug. 24-31; discount code is ATTACKOFTHECLONES

Browse our online store. 

Cheers at home or wherever you are socially distancing at these days: Our Events Calendar is being updated with event info, specials and more as it is confirmed. Our Beer Finder is always there for you to find the closest Two Hearted and Light Hearted (along with all of our other beers). Pro tip: Just be sure to call ahead to verify availability, just in case. 

Double Two Hearted: Yes, it will be back! (How could we celebrate without it?) Just know it will be a little late to the party. Keep an eye on our social media for more before it heads out toward the end of August. 

Two Hearted trivia: Help prove how big of a Two Hearted fan you are. We’ll be sharing out some fun facts over on Twitter. 

Send some Ale Mail: Use our free postcard service to send some mail to a friend, family member or even yourself. There is a Two Hearted and a Light Hearted option. Send one now. 

Recipe collection: We have assembled our favorite ways to use Two Hearted (and Light Hearted) with food, which we all know is one of the best ways to use this beer and others. Check them out

Two Hearted begins with quality ingredients: How do we source the hops for our beloved IPA? We go right to the farms we work with. Here’s a look at last year’s hop harvest in Yakima. 

Celebrate locally: Our Eccentric Cafe will be celebrating Two Hearted Day on Saturday with $1 off Two Hearted pints and trout food specials. And of course our General Store has all your beer needs covered for those in the Kalamazoo area. 

Celebrate socially: Share your best Two Hearted photo and/or tell us about your most memorable Two Hearted experience and we may re-share it. Use the hashtag #TwoHeartedDay

Of course, the best way is to grab a can, bottle or pint and raise a glass with us to you and everyone else who has helped make this beer what it is today. From the farmers who grow quality hops to the brewers, packagers, quality, distributors and retailers, but most importantly, you. With fans like you, we would not be where we are today. Thank you and Happy Two Hearted Day. Cheers!

Need help finding some Two Hearted? Our Beer Finder can show you the way