Bell's News

Oberon Day 2019: Everything you need to know

Happy Oberon Day!

We are closely approaching the annual release of summer AKA Oberon, our American Wheat Ale. Here's everything you need to know about celebrating Oberon Day 2019.

WHEN IS IT?

Oberon is released on Monday, March 25 in all the states we distribute, besides Florida and Arizona, where Oberon is available year round.

ARE THERE ANY SPECIAL PARTIES?

Yes, we host midnight tappings and launch parties. See a full list of our events near you on our events page (more added almost daily).

What about special tours?

All of our regular tour spots for this year's Oberon Day tours are all reserved. But because of popular demand, we did add another 8 a.m. option on Oberon Day. It is first come, first serve - join us at the Cafe and be sure to get there early as these spots will fill up fast. 

WHERE CAN I GET OBERON?

Oberon should be available at most locations that sell or serve our beer. Call ahead before heading out on Oberon Day and check out our Beer Finder.

WILL THERE BE OBERON DONUTS AGAIN?

Yes, Sweetwaters Donut Mill will be selling Oberon Donuts again this year at their two Kalamazoo locations, Battle Creek and Plainwell location. NEW THIS YEAR: There will also be donut holes with a dipping sauce and pre-order forms. Below are the details:

  • Oberon donuts are available to order through March 31.
  • You can call in your order now and request pick up any day during March 25th at 4am – March 31st @ 10pm. Please place orders at least one hour before pick up for all quantities. Walk-ins welcome. Here are a few things you should keep in mind before ordering:
  1. What name to place on the order?
  2. Which Sweetwater’s location would you like to use to pick up your donuts?
  3. What date and time must it be ready by?
  4. How many boxes (dozen in each) would you like?
  5. What kind of donuts can you get? Oberon Donuts and Donut Holes: the donuts feature a tie dye orange and teal center, they are covered in teal icing which has a light orange flavor, and they are topped with festive sprinkles, a pretzel and a candied orange slice. The donut holes will be paired with a delicious dipping sauce!

Donut Contact info

  • Kalamazoo - Stadium Drive store: 269-372-3636
  • Kalamazoo - Sprinkle Road store: 269-388-4613
  • Battle Creek store: 269-979-1944

IS THERE OBERON GEAR?

Is there ever — check out our latest Oberon gear at our General Store or online.

HELP! I DON’T LIVE IN A STATE YOU DISTRIBUTE. HOW CAN I GET OBERON?

While we don’t distribute everywhere yet, you can still enjoy Oberon season by brewing a similar batch at home. We have Oberon clone kits available from our General Store. Here are tips for cloning Oberon.

WHERE CAN I GET MINI-KEGS?

Mini kegs will come out in May. Check out this year’s design below.

Bell's 2019 Oberon Untappd BadgeHAVE AN UNTAPPD ACCOUNT?

Check-in to 1 Oberon between midnight on March 25 and April 1 and this year's release badge, right, is yours.

Where can I get specialty releases of Oberon?

Check our our events calendar to see if any Oberon release events have special releases of Oberon. Mango Habanero Oberon will be pouring at some. 

WHERE CAN I LEARN MORE?

Check out our Oberon brand page for more information on all things Oberon.

How can I share my love of Oberon?

We have Oberon stickers for iOS. Download them by following this link.

Need help getting out of an obligation?

Something "official" keeping you from enjoying Oberon Day? We've got you covered. Visit our new Excuse Generator. 

OBERON DAY AT BELL’S ECCENTRIC CAFÉ

WHEN DOES THE CAFÉ OPEN?

The Café opens at 9 a.m. and it will be 21+ all day. The Back Room will open at noon. 

What about specialty tappings?

In addition to Oberon, the Cafe will have Mango Habanero Oberon!

WILL THERE BE ANY FOOD SPECIALS?

Food stations will be open throughout the day featuring Oberon chicken salad sandwiches, Oberon brats, orange teriyaki chicken sandwiches, tacos, black bean burgers and more. Breakfast burritos, muffins and scones will be available for those who get there early. 

ENTERTAINMENT

Live entertainment will begin at noon. Depending on the weather, we will have yard games - Giant Jenga, corn hole and bobbing for Cuties. Swag and prize giveaways too!

WHO CAN ATTEND?

Everyone has to be 21 years of age or older to come to the Café on Oberon Day.

AFTER OBERON DAY: EVENTS THROUGHOUT THE SUMMER

We will have Oberon events throughout the week and summer, keep an eye on our events page.

Save the dates

Bright Night celebrations will return June 17-23

Two Hearted Day: August 12-18

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